Life in the fast lane, End-to-end event management with puma

Client

Scope

Date

Puma

Strategy, Ideation, End-to-End Event Management, Production, Content Capture, Post-Production

August 2024

AMPR worked alongside PUMA to create an exclusive event celebrating the re-ignition of Speedcat OG, including event ideation and management, talent and press management.

Transforming The Purple Pit Melbourne, into a striking red space to pay homage to the iconic Red and Black colour way, the sleek setting showcased the silhouette’s vintage styles and highlighted the classic new design and contemporary flare.

90+ guests enjoyed the immersive experience, live entertainment, and an exclusive first look at the highly coveted Speedcat OG.