Glamour on the Grid
Content
Events
Talent & Creators
Client
Scope
Date
Australian Grand Prix Corporation
Strategy, Communications, Event Management, Talent Management, Content Creation, Activation Management and ideation.
20 March 2024
AMPR collaborated with the Australian Grand Prix Corporation (AGPC) to help bring to life the official launch party of the Australian Formula 1 Grand Prix, Glamour on the Grid presented by Lavazza.
AMPR created an elevated and premium guest list, secured attendance, created bespoke content moments for guests, and drove national excitement and awareness through broadcast networks, major newspapers, and What’s On titles.
AMPR worked closely with talent, managers, media and creatives to ensure all eyes were on pit lane for the official opening of the ROLEX 2024 AUSTRALIAN GRAND PRIX.
